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Shark Tank Recap: PowerPot Earns Leverage via Emerging Markets Niche (4/11/14)

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Who could’ve thought that a pot of boiling water can power USB devices? When Caleb Light and David Toledo (photo in this recap) came on the Shark Tank, their PowerPot product was practically scoffed off as just another of those novelty items that could be fun for camping out; their reality was that it had a limited market that most of the Sharks didn’t find interesting. But then Mark Cuban specifically asked the owners’ market direction and learned of their tie-ups with organizations in emerging markets/ third world countries. Now this is undeniably a big market which made the product go...

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